SERPs stand for search engine results pages, SEO is a strategy to rank better in the SERPs and it will help you gain more traffic to your website. SEO is about optimizing your content so that users notice it and click on it to visit your site.
Content is King. Whether you're a blogger, publisher, journalist, or writer in any capacity, the truth is that without good and relevant content you are going to struggle to stay afloat in this competitive world. I would urge you never to underestimate how powerful and effective great content can be – if it's original, well-written, and relevant for your audience.
So how do keywords help you? Well, they increase the chances of users finding your site through search engines. They can also help with your rankings on Google and other search engines which are important because if a user can’t find what they’re looking for, they will quickly move on to another site. We hired professionals to help us with our website SEO from WebPropelza.com.
When you use relevant images on your site, Google may choose to show an image link in its search results. This could increase traffic to your site and help you gain more followers.
There are many more tips on effective SEO, you can search the web and look for the latest algorithm updates as well as the paid marketing strategies to get quicker results.